How technology is instrumental and improving healthcare recruiting
Any transformation journey is a continuous endeavour, and as is the case of the tech-led world of recruitment.
Healthcare has become one of the largest sectors across the globe, both in terms of revenue and employment. According to a recent study, the size of the global medical recruitment market has grown to $9.1 million, and is expected to reach $11.4 million in 2027.
Organizational leaders understand that the industry is booming and it is only going to get bigger, and that they hire the right people. To achieve this, the human resources leaders should be ready to implement solid strategies to leverage technology to drive the competition for top talent. Technology is crucial to reimagine and simplify healthcare recruitment to improve the efficiency and lower cost of healthcare recruiting.
Any transformation journey is a continuous endeavour, and as is the case of the tech-led world of recruitment. The crucial part is to enable technology during the selection, recruitment and the retainment processes of the candidates.
Below are some of the many ways that technology helps improve healthcare recruitment:
Deployment of Artificial Intelligence (AI)
For talent acquisition professionals, AI can take the burden off of manually screening for the right candidates. Tech tools have the ability to measure if candidates will be a good fit for the company’s overall culture. Biases like colour, age, and gender have no effect on AI search ability making them truly clinical in their quest for finding the right people. They can also obtain additional information by looking for patterns via the social media profiles and resumes associated with candidates in question.
Data Driven Approach
Real-time data is generated & analysed to streamline recruitment and enhance resource management to enable better decision making on the recruitment agenda. Tech-enabled recruitment systems help manage a more sorted recruitment pipeline that may even help create custom profile sheets for talent, to allow for better talent visibility in the market.
Optimized Job Descriptions
A well-written job description is the initial step to recruitment. Tech-enabled recruitment processes help create engaging descriptions of open positions thus attracting the right talents. SEO guidance and Sentiment Analysis on the job descriptions are some of the powerful tools for adding relevant keywords that play a massive role in optimizing JDs.
Predictive Analysis
Some enterprises are turning to predictive analytics-based recruiting and talent acquisition solutions to improve employee retention. By reviewing all of the data and comparing high-achieving employees and candidates to anticipate quantifiable outcomes, such as success in the position and the probability of the newly-hired employee of staying with the organization, analytics can help health systems reduce their turnover rates.
Healthcare has always been an ecosystem that requires professionals and experts from varied industries. Technology helps enhance the recruiting process while allowing more qualified candidates to be assessed. Leveraging tech-led recruitment for an organization not only reduces turnover but also improves overall performance of the enterprise while providing an improved experience for both recruiters and candidates.
Abhay Srivastava
Chief Human Resources Officer at IKS Health Limited